#work
IMAX
Built and scaled IMAX's first true performance media program across paid social, search, CTV, and digital audio.
Society of St. Vincent de Paul Los Angeles
Led a strategic and creative refresh that reconnected thrift retail with the nonprofit's broader social impact.
The Music Center of Los Angeles
Developed the strategic platform behind The Music Center's first major brand campaign in more than a decade.
Melissa & Doug Wooden Toys
Reshaped Melissa & Doug's organic social program around creator-style content and higher-output production.
Wedderspoon Manuka Honey
Rebuilt Wedderspoon's paid media program into a revenue-positive growth engine anchored in category expansion.
Independent Marketing Director
Provided fractional marketing leadership for early-stage consumer brands building their first scalable growth systems.
VaynerMedia
Worked across global brand strategy, creative production, and integrated campaigns for clients including Budweiser and Mondelez.
